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Amir Masoud Faridizad,
Volume 6, Issue 11 (9-2016)
Abstract

Design thinking attends to designing manners to figure out common patterns to describe what designers do and how they interact with complex problems. These data can help improve designers skills and other design insights. There are lacks of studies in design thinking in Iranian design studies. This issue causes defecting the understanding of design thinking principles and specifications. This issue not only causes defecting the understanding of design thinking principles and specifications, but also misunderstanding of the one in design society too. The main issue which is focused on it is aboutwhat design thinking characteristics are?” In this paper we tried to describe design thinking specifications in three viewpoints as foundations, methods and facilitators to demystify design thinking. Design process, problem solving, and human-centered approach, learning from failures, making prototypes and experts collaboration are the most important specifications that are described deeply through this study. We compared traditional thinking with design thinking in conclusion. Results show deep differences between two models. A visual model shows design thinking principles in three viewpoints. This model provide an integrate understanding on design thinking principles but there are potentials to bring up of other models in the future studies.



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